@Nifty Singh You have asked a good question.
The reason for the big difference between the valuations of both the companies is business model:-
🟢Motisons Jewellers is a B2C company
🟢 Rbz Jewellers is a B2B company.
B2C:- the company who sell direct to retail customers.
B2B:- the company who sell it to shopkeepers and the companies.
"Motisons Jewellers" sales 100% to retail customer while "RBZ Jewellers" is the manufacture of gold Jewellers and sales it to the clients like Titan Company, senco gold, Malabar Jewellers and other showrooms.
B2B company has no brand power because they sell their product to a branded company and the branded company sell those product to retail customer with their own brand name.
So share market always give more valuation to a b2c company than a b2b company.
Because b2c company have brand power. And b2b company haven't brand power.
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But there is a twist:-
🟢Rbz Jewellers now selling also in retail with their own showroom.
Retail sales from total revenue - 36% in FY23 vs 26.5% in FY22.
🟢And and they are trying to increase their retail sales.
🟢They have a strong client base like Titan, Senco gold, Malabar gold and others.
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Listed company Sky gold is a also b2b jewellery company.
"Sky gold" has has given a huge return in one year and now it's pe is 33 approx.
If "RBZ Jewellers" show a consistent growth in there financial then it could be a dark horse.✅
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