Zerodha (Trading Account)
FREE Equity Delivery and MF
Flat ₹20/trade Intra-day/F&O
Zerodha (Trading Account)
FREE Equity Delivery and MF
Flat ₹20/trade Intra-day/F&O
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About ICICIdirect
ICICIdirect is one of the largest retail stock brokers in India. It is part of the ICICI Group. It offers online trading and investment services to over 50 lakhs customers. The services offered include equity, commodity, and currency trading at BSE, NSE, and MCX. The company also offers Mutual Fund & IPO, Fixed deposits, Bond, NCD, wealth products, Home Loans, Loans against Securities, etc.
ICICIdirect's most popular service is its 3-in-1 account, which includes ICICI Bank Account, ICICI Tradin... 
About Tradingo
Tradingo is an online trading platform, powered by Swastika Investmart Limited (SEBI Reg. No. : INZ000192732), a traditional brokerage company and financial service provider since 1992. Tradingo is a discount broker that offers transparent and affordable brokerage services to customers who want to trade in the Indian stock market. They allow people to trade online with the help of a broker, ensuring faster and more cost-effective transactions, offering a wide range of financial products and serv...
Incorporated in 2000, ICICIdirect is a Full Service Broker. It offers trading at BSE, NSE. It has 154 branches across India. Incorporated in 2016, Tradingo is a Discount Broker. It offers trading at NSE, BSE, MCX and NCDEX. It has branches across India.
| ICICIdirect | Tradingo | |
|---|---|---|
| Type of Broker | Full Service Broker | Discount Broker |
| Exchnage Membership | BSE, NSE | NSE, BSE, MCX and NCDEX |
| Year of Incorporation | 2000 | 2016 |
| Number of Branches | 154 | |
| Open Tradingo Account |
ICICIdirect trading account opening charges is Rs 0 (Free) while Tradingo account opening changes is Rs 0 (Free). ICICIdirect Demat Account AMC Charges is Rs 300 (from 2nd year) and Tradingo Demat Account AMC Charges is Rs 250 +GST (From 2nd Year).
| ICICIdirect | Tradingo | |
|---|---|---|
| Trading Account Opening Charges | Rs 0 (Free) | Rs 0 (Free) |
| Trading Account AMC Charges | Rs 0 (Free) | Rs 0 |
| Demat Account Opening Charges | Rs 0 (Free) | Rs 0 |
| Demat Account AMC Charges | Rs 300 (from 2nd year) | Rs 250 +GST (From 2nd Year) |
ICICIdirect brokerage charges for equity is 0.55% and intraday is Rs 20 per order whereas Tradingo brokerage charges for equity is Rs 20 per trade or 2.5% (whichever is lower) and intraday is Rs 20 per trade or 0.05% (whichever is lower).
| Account Type | ICICIdirect ICICI Neo Plan | Tradingo Discount Broking Plan |
|---|---|---|
| Fixed Charges | NA | Nil |
| Equity Delivery | 0.55% | Rs 20 per trade or 2.5% (whichever is lower) |
| Equity Intraday | Rs 20 per order | Rs 20 per trade or 0.05% (whichever is lower) |
| Equity Futures | Rs 0 (Free) | Rs 20 per trade or 0.05% (whichever is lower) |
| Equity Options | Rs 20 per order | Rs 20 per executed order |
| Currency Futures | Rs 20 per order | Rs 20 per trade or 0.05% (whichever is lower) |
| Currency Options | Rs 20 per order | Rs 20 per executed order |
| Commodity Futures | Rs 20 per order | Rs 20 per trade or 0.05% (whichever is lower) |
| Commodity Options | Rs 20 per order | Rs 20 per executed order |
| Special Offer | Zerodha (Flat Rs 20 Per Trade) Special Offer - Invest brokerage-free Equity Delivery and Direct Mutual Funds (truly no brokerage). Pay flat Rs 20 per trade for Intra-day and F&O. Open Instant Account and start trading today. |
Special Offer: Rs 20 per executed order or 2.5% (whichever is lower) on Equity Delivery trades and Rs 20 per executed order or 0.05% (whichever is lower) on Intraday and F&O trade brokerage. Get the offer |
| ICICIdirect | Tradingo | |
|---|---|---|
| Account Type | I-Secure Plan | Premium Plan |
| Fixed Charges | NA | |
| Equity Delivery | 0.55% | 0.3% of trade value |
| Equity Intraday | 0.275% | 0.03% of trade value |
| Equity Futures | 0.05% | 0.03% of trade value |
| Equity Options | Rs 95 per lot | Rs 30 per lot |
| Currency Futures | Rs 20 per order | 0.3% of trade value |
| Currency Options | Rs 20 per order | Rs 30 per lot |
| Commodity Futures | Rs 20 per order | 0.3% of trade value |
| Commodity Options | Rs 20 per order | Rs 30 per lot |
| Open Tradingo Account |
| Minimum Brokerage | Rs 35 per trade (I-Secure Plan) | Rs 0 |
| Other Charges | Margin Trading Interest: 0.025% Per day | Real Time Trade Confirmation SMS Charges - Rs 0.25 per trade (capped to Rs. 10 per day) |
| Call & Trade Charges | Rs 50 per trade | Additional Rs 20 per executed order |
ICICIdirect transaction charges for options is NSE Rs 5000 per Cr (0.05%) | BSE Rs 3700 per Cr (0.037%) (on premium) while Tradingo exchange transaction charges for options is NSE Rs 7500 per Cr (0.075%) | BSE Rs 50 per Cr (0.0005%) (on premium).
| ICICIdirect | Tradingo | |
|---|---|---|
| Equity Delivery | NSE Rs 325 per Cr (0.00325%) | BSE Rs 375 per Cr (0.00375%) (each side) | NSE Rs 325 per Cr (0.00325%) | BSE Rs 275 per Cr (0.00275%) (each side) |
| Equity Intraday | NSE Rs 325 per Cr (0.00325%) | BSE Rs 375 per Cr (0.00375%) (sell side) | NSE Rs 325 per Cr (0.00325%) | BSE Rs 275 per Cr (0.00275%) (sell side) |
| Equity Futures | NSE Rs 190 per Cr (0.0019%) | BSE Rs 0 | NSE Rs 325 per Cr (0.00325%) | BSE Rs 50 per Cr (0.0005%) |
| Equity Options | NSE Rs 5000 per Cr (0.05%) | BSE Rs 3700 per Cr (0.037%) (on premium) | NSE Rs 7500 per Cr (0.075%) | BSE Rs 50 per Cr (0.0005%) (on premium) |
| Currency Futures | NSE Rs 90 per Cr (0.0009%) | BSE Rs 90 per Cr (0.0009%) | NSE Rs 160 per Cr (0.0016%) |
| Currency Options | NSE Rs 4000 per Cr (0.04%) | BSE Rs 100 per Cr (0.001%) (on premium) | NSE Rs 6000 per Cr (0.06%) (on premium) |
| Commodity | Group A - Rs 260 per Cr (0.0026%) | Non-Agri Rs 325 per crore | Agri (NCDEX) Rs 600 per Cr |
| Open Tradingo Account |
ICICIdirect margin for intraday trading is up to 20% of the trade value (5x leverage) based on the stock whereas the Tradingo margin for intraday cash is also up to 20% of the trade value (5x leverage) based on the stock.
| ICICIdirect | Tradingo | |
|---|---|---|
| Equity Delivery | 100% of trade value (1x leverage) | 100% of trade value (1x leverage) |
| Equity Intraday | Up to 20% of trade value (5x leverage) | Up to 20% of trade value (5x leverage) |
| F&O (Eq, Curr, Comm) | 100% of NRML margin (Span + Exposure) (1x leverage) | 100% of NRML margin (Span + Exposure) (1x leverage) |
| Open Tradingo Account |
The trading platforms offered ICICIdirect include ICICIdirect.com (website), Trade Racer, ICICIDirect Mobile App. Tradingo offers Tradingo, Justrade trading software.
| ICICIdirect | Tradingo | |
|---|---|---|
| 3 in 1 Account |  |
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| Charting | |
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| Automated Trading | |
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| SMS Alerts | |
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| Online Demo | |
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| Online Portfolio | |
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| Margin Trading Funding | |
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| Margin Against Shares (Equity Cash) | |
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| Margin Against Shares (Equity F&O) | |
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| Trading Platform | ICICIdirect.com (website), Trade Racer, ICICIDirect Mobile App | Tradingo, Justrade |
| Intraday Square-off Time | 3:30 PM | Eq: 3:15PM | Curr/Commodity: 15 Mins before market closes |
| Trading In SME Shares Allowed? | ||
| Referral Program | ||
| Other Features | Bullet Trading, Can trade in 32 exchanges through Saxo Trader | |
| Open Tradingo Account |
ICICIdirect is rated 2.3 of 5 based on 482 customer reviews whereas Tradingo is rated 4.0 of 5 based on 6 customer reviews.
| ICICIdirect | Tradingo | |
|---|---|---|
482 Customer Reviews  |
6 Customer Reviews |
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| Research Capabilities |  |
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| Overall Ratings |  |
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| Broker Rating | ICICIdirect is rated 2.3 of 5 based on 482 customer reviews | Tradingo is rated 4.0 of 5 based on 6 customer reviews |
| ICICIdirect Enquire | Tradingo Enquire | |
|---|---|---|
| Contact Broker | Invest brokerage-free Equity Delivery and Direct Mutual Funds (truly no brokerage). Pay flat Rs 20 per trade for Intra-day and F&O. Open Instant Account and start trading today. | Rs 20 per executed order or 2.5% (whichever is lower) on Equity Delivery trades and Rs 20 per executed order or 0.05% (whichever is lower) on Intraday and F&O trade brokerage. Get the offer |
| ICICIdirect | Tradingo | |
|---|---|---|
| Stock / Equity | |
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| Commodity | |
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| Currency | |
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| IPO | |
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| Mutual Funds | |
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| Bond / NCD | |
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| Debt | |
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| Other Investment Options | Equity, Derivatives, Currency, Mutual Funds, ETF, Insurance, FD/Bonds, Loans, Tax, ELocker, NPS |
| ICICIdirect | Tradingo | |
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| Bracket Order | |
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| Cover Order | |
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| Buy Today Sell Tomorrow (BTST) | |
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| Sell Today Buy Tomorrow (STBT) | |
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| After Market Order(AMO) | |
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| Good Till Cancelled (GTC) | |
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| Open Tradingo Account |
| ICICIdirect | Tradingo | |
|---|---|---|
| Daily Market Report | |
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| Free Tips | |
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| Quarterly Result Analysis | |
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| News Alerts | |
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| ICICIdirect | Tradingo | |
|---|---|---|
| Casual Investor | |
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| Active Investor | |
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| Trader | |
| ICICIdirect | Tradingo | |
|---|---|---|
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| Reviews | Tradingo is an Indore-based discount broker offering online and offline trading and investment services across Stocks, F&O, Currency, Commodity, IPO, Mutual Funds, and US Stocks. Tradingo was launched in 2016 and later became part of Swastika Investmart Ltd, a traditional stockbroker and a financial service provider with over two decades of experience in the broking industry. Tradingo is known to provide transparent, faster, and low-cost brokerage services to its customers. Tradingo offers free account opening. It has a simple pricing model with two brokerage plans to offer - (i) Discount Broking Plan (ii) Premium Plan. Tradingo charges Rs 20 per order or 2.5% (whichever is lower) on Equity Delivery trades and Rs 20 per trade or 0.05% (whichever is lower) for all other segments at BSE, NSE, and MCX under the Discount Plan. With the Premium plan, investors get access to daily free research calls, a personal relationship manager, brokerage credit, and higher exposure limits at an additional cost. |
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| Promo / Offers | Zerodha (India's Best & No. 1 Broker)Special Offer - Free Equity Delivery and Mutual Funds
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Tradingo Special OfferRs 20 per executed order or 2.5% (whichever is lower) on Equity Delivery and pay Rs 20 per executed order or 0.05% (whichever is lower) brokerage for Intraday and F&O trades. Click here to open an account with Tradingo |
| Open Tradingo Account |
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FREE Intraday Trading (Eq, F&O)
Flat ₹20 Per Trade in F&O
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Open Tradingo Account
