Aditya Birla Money Vs AxisDirect NRI Account Comparison

1x margin means Full SPAN + Exposure margins defined by the exchange across Equity and Derivatives (Equity F&O, currency and commodity) segments. This means the broker does not offer any additional leverage.

• Part of Aditya Birla group, a financial services conglomerate
• Provides a wide range of financial services under one roof
• Offers research advice and stock recommendations

1. Offers 4-in-1 account for fast trading experience.
2. Offers online Mutual Fund, IPO and NCD services.
3. One-click Trade through Intelligent Order Entry Panel, a unique integrated order entry panel that informs you on your capital gains before placing the trade.
4. Access to Trade-Passport, a detachable and secure Order Entry Panel, enables trading while researching on any financial website.
5. Free trading and investment recommendations.
6. Assistance from Relationship Managers.
7. GTC and AMO orders.
8. A subsidiary of the reputed Axis Bank.

• Doesn't offer a 3-in-1 account and separate account opening increases the paperwork.
• Doesn't offer an IPO investment option.
• Robo advisory facility is not available.

1. The Axis brokerage plans are based on the trading value which makes it expensive over flat-fee brokerage charged by Zerodha, Tradeplus, etc.
2. Axis does not provide online trading facility to USA based NRI clients.

Aditya Birla Capital is a well-known name when it comes to financial services. However, when it comes to trading & investment services for NRIs it doesn't measure up to its reputation. The company doesn't have a major USP for NRIs. It doesn't offer 3-in-1 accounts. The choices in trading platforms are limited. There are many better options available in the market.

AxisDirect is a good choice as a stock broker for NRIs looking to invest in stocks, derivatives, mutual funds and IPOs in India. The company offers 4-in-1 account and good trading software and investment tools to its customers. Also, the brokerage charges of the company are competitive among full-service brokers. Axis provides many customer-friendly features to NRIs like AMO orders, Call & Trade and Relationship Manager for quick assistance.